Monday, 11 August 2014

Biz analytics, analytical skills and infographics - team # 4

Business analytics focuses on developing new insights and understanding of business performance based on data and statistical methods. It helps in driving the business plan by making use of quantitative and exploratory analysis and predictive modelling. It also plays a major role in decision making. Many organizations now a days use analytics to differentiate them from others, for example in case of banks to predict the credit risk, in manufacturing industry to control inventory etc..

The major challenge that analytics face are with that of data i.e. if the data is reliable, storage issues, errors in data etc. one of the key characteristic that a business analyst show have is the analytical mind-set. Analytical skills are the ability to visualize, articulate, and solve both complex and uncomplicated problems and concepts, and make decisions that are sensical based on available information. Such skills include demonstration of the ability to apply logical thinking to gathering and analyzing information, designing and testing solutions to problems, and formulating plans. Hence an analytical mind is one of the important attribute that a business analyst should possess.

Infographics: Pictures speak more than words. It is easy to remember, understand and interpret pictures rather than text or verbal format.  It is easy to connect with pictures. They make the information more appealing. It highlights the important points and grabs the attention towards them. Infographics are also easy to understand and they lessen the boredom. They are more persuasive , accessible and awakens  ones interest. It is easy to relay since there will be less misinterpretation and also it also makes the data easy to remember because of the creative ideas used in depicting the data.
  

Sai Durga
Team # 4





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